{"id":16547,"date":"2022-10-10T19:49:36","date_gmt":"2022-10-10T19:49:36","guid":{"rendered":"https:\/\/de-en.holman.com\/de-en\/?post_type=post&#038;p=9036"},"modified":"2024-01-10T21:52:43","modified_gmt":"2024-01-10T21:52:43","slug":"sales-records-where-there-is-light-there-is-also-shadow","status":"publish","type":"post","link":"https:\/\/de-en.holman.com\/de-en\/resources\/sales-records-where-there-is-light-there-is-also-shadow\/","title":{"rendered":"Sales Records: Where There is Light, There is Also Shadow"},"content":{"rendered":"<span class=\"span-reading-time rt-reading-time\" style=\"display: block;\"><span class=\"rt-label rt-prefix\">Reading Time: <\/span> <span class=\"rt-time\"> &lt; 1<\/span> <span class=\"rt-label rt-postfix\">minute<\/span><\/span>\t\t\n\t<section class=\"header-variation-section white\">\n\t<div class=''><nav aria-label=\"breadcrumbs\" class=\"rank-math-breadcrumb\"><p><span class=\"last\">Home<\/span><\/p><\/nav><\/div>\n\t\t<div class=\"variation-inner\">\n\t\t\t<div class=\"header-left\">\n\t\t\t\t<div class=\"header-left-inner\">\n\t\t\t\t\t<h5 class=\"headline-5\"><\/h5>\n\t\t\t\t\t<h1 class=\"page-title headline-1\">Sales Records: Where There is Light, There is also Shadow<\/h1>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"body-1\"><p>Holman Marketing<br \/>\nOctober 10, 2022<\/p>\n<\/div>\n\t\t\t\t\t\t\t\t\t\t<div style=\"width:70%;display:flex;justify-content:space-between;flex-wrap:wrap;\">\n\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t<div class=\"header-right\">\n\t\t\t\t\t\t\t\t\t<img decoding=\"async\" class=\"header-right-image-one\" src=\"https:\/\/de-en.holman.com\/de-en\/wp-content\/uploads\/2022\/10\/German-blogpost-feature.jpg\" alt=\"A person looking at fleet telematics\" >\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t<style>#holform-sub{margin-bottom: 0px !important;}<\/style>\n<style type=\"text\/css\">\n\t.header-variation-section .variation-inner .header-right{flex-basis:50%;}\n\t.header-variation-section .variation-inner .header-left{flex-basis:50%;}\n\t.noscroll{overflow:hidden !important;overflow-y:hidden !important;}\n#form-success, .form-success{height:100%;width:100%;display:none;}\n#success-container{display:flex;flex-direction:column;justify-content:center; margin:0 auto;text-align:center;height:100%;padding:40px;}\n#success-container a{font-weight:500;font-size:12px;color:#0069a7;margin:62px auto 0;text-decoration:none;border-bottom:2px solid #0069a7;}\n#success-container h2{margin:8px auto;color:#0069a7;font-size:24px;font-weight:500;}\n#success-container p{margin:8px auto;font-size:14px;font-weight:400;}\n#success-icon{max-width:60px;margin:0 auto;}\n.wpcf7 .wpcf7-spinner{display:none;}\n\t.noscroll{overflow:hidden !important;overflow-y:hidden !important;}\n\t.btn1.ghost{background-color:white;color:#0069A7;border:1px solid #0069A7;}\n\t.header-variation-section .video-box video-js{height:100%;}\n\n\t\t.btn1\n\t\t{\n\t\t\tbackground-color: #0069A7;\n\t\t\tbox-shadow: 0px 14px 23px rgba(0,0,0,0.08);\n\t\t}\n\n\t\t.btn1:hover\n\t\t{\n\t\t\tbackground-color: #2C9942 !important;\n\t\t\tcolor:white;\n\t\t}\n\n\t\t.btn2\n\t\t{\n\t\t\t background-color: transparent !important;\n\n\t\t\t color: #0069A7 !important; border: 2px solid #0069A7; \n\t\t}\n\n\t\t.btn2:hover\n\t\t{\n\t\t\t background-color: transparent !important;\n\t\t\t\/*background-color: #2C9942 !important;*\/\n\t\t\t color: #2C9942 !important;\n\t\t\tborder: 2px solid #2C9942; \n\t\t}\n\n\/* .header-variation-section .vjs-poster{background-size:cover;} *\/\n.header-variation-section .vjs-tech {\n  position:relative;height:auto;\\;\n}\n\/* .header-variation-section .video-js{\n\tdisplay:contents !important;\n} *\/\n.header-variation-section .video-js .vjs-control-bar{padding-left:45px;}\n\t\t.btn1\n\t\t{\n\t\t\tbackground-color: #0069A7 !important;\n\t\t}\n\t\t.btn1:first-child{margin-left:0;}\n\t\t.btn{box-shadow: 0px 14px 23px rgba(0,0,0,0.08);}\n\t\t\n.btn.ghost{background-color:white !important;border:1px solid #0069A7;color:#0069A7 !important;}\n.btn:hover{background-color:#2C9941 !important; color:white !important; border:none !important}\n.ghost:hover{background-color:#2C9941 !important; color:white !important; border:none !important}\n\/* .header-variation-section .variation-inner .header-right .cloudflare-video{height:61% !important;} *\/\n.header-variation-section .variation-inner .header-right:has(.cloudflare-video){margin-top:auto;margin-bottom:auto;}\n\n\t\t@media (max-width: 575px)\n\t\t{\n\t\t\t.header-right{flex-basis:98% !important;margin:0 auto;border-bottom-left-radius:0px !important;}\n\t\t\t.btn1 {width: 100% !important; margin-top: 20px !important;}\n\t\t\t.btn2{margin-left:0px !important; width: 100% !important; margin-top: 20px !important;}\n\t\t\t.header-variation-section .variation-inner .header-right{flex-basis:100%;}\n\t.header-variation-section .variation-inner .header-left{flex-basis:100%;}\n\t\t}\n\n\t<\/style>\n\t<\/section>\n\t\n\n    <section class=\"wysiwyg\" id=\"\">\n        <div class='inner'>\n            <p>Are we the only ones noticing this, or does it feel like every quarter another leasing company is reporting record profits? Profit has increased by over 50 percent, although the size of the fleet has only grown in the low single-digit range. Or profit increased by almost 90 percent, although the company sold about 20 percent fewer cars. &#8220;Fees at the end of the contract&#8221; sometimes increase by several hundred percent. The average margin on the sale of the vehicles is often over 3,000 euros. These profits, however, unlike risks, are not shared with the customers. Great news for leasing companies all around.<\/p>\n<p>Truth be told, we should be happy about these reports, since we\u2019re also in the leasing business. But for us, there is a stale aftertaste, because there is not only a sunny, but also a dark side to this news. Prices keep rising, deliveries of new models are a crapshoot, subsidies are running out, and leasing conditions are being tightened to the detriment of customers, despite the exceptional situation. The result: Lessors have never had it so good, and customers rarely so bad. One man\u2019s pain is another man\u2019s pleasure.<\/p>\n<p>Once upon a time, the customer was king. Now customers have been demoted to beggars and supplicants. Is that fair? Is this what passes for a partnership? Is it intended for the long term? Decide for yourself. We think there is an imbalance that needs to be corrected by behaving like partners and offering <a href=\"https:\/\/www.holman.com\/de-en\/leasing\/open-end-leasing\/\" target=\"_blank\" rel=\"noopener\">flexible contracts<\/a>. Only when both sides are successful can an industry grow sustainably.<\/p>\n        <\/div>\n    <\/section>\n\n\n\n\n\n\n\n\n\n\n\n\n    <section class=\"uberflip-embed\" id=\"\">\n                    <style>\n                \/* Import Poppins font *\/\r\n@import url('https:\/\/fonts.googleapis.com\/css2?family=Poppins:ital,wght@0,100;0,200;0,300;0,400;0,500;0,600;0,700;0,800;0,900;1,100;1,200;1,300;1,400;1,500;1,600;1,700;1,800;1,900&display=swap');\r\n\r\n#uberflip-tiles.hubs-embedded *:not(.fa):not(.fas) {\r\n   font-family: 'Poppins', sans-serif !important;\r\n}\r\n\r\n\/* Text rendering *\/\r\n#uberflip-tiles.hubs-embedded *,\r\n#uberflip-tiles .ufev * {\r\n   -webkit-font-smoothing: antialiased;\r\n   -moz-osx-font-smoothing: grayscale;\r\n   text-rendering: auto;\r\n}\r\n\r\n\/* Hide the clearfix styling to fix the grid layout *\/\r\n#uberflip-tiles.hubs-embedded .clearfix::after,\r\n#uberflip-tiles.hubs-embedded .clearfix::before {\r\n   display: none;\r\n}\r\n\r\n\/* Stream 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